The wonderful season of 2022 has begun! After the general meeting on June 24, 2022 and the day after its 80th anniversary, CRT Côte d’Azur France sums up the good start to the season and confirms the growth in the number of tourists in the first half of 2022, as well as the beautiful summer prospects.
After two years marked by a health crisis and an uncertain international environment, tourism on the Côte d’Azur, which has already been restarted in 2021, is gaining momentum and making itself known more and more. The action plan prepared by CRT Côte d’Azur France in partnership with tourism offices and tourism professionals on the Riviera demonstrates the efficiency, sustainability of the destination and its ability to quickly adapt to an ever-changing context: tourism on the Côte d’Azur. d’Azur is resuming operations at a pre-crisis pace.
Recovery accelerating since the beginning of the year
Since the beginning of 2022, the improvement in the health situation and the gradual lifting of restrictions have been accompanied and contributed to a very clear return of tourist customers, especially the French, who are leading the recovery trend, and then foreign ones since April. French customers were very active during the winter holidays, bringing the occupancy rate close to 50% in February-March. In April, the number of aircraft landings was eight times more than in 2021, almost back to 2018-19 levels. Foreign visitors are again very plentiful, and in April two-thirds of air visitors were foreigners. Despite everything, there remains a large deficit of non-European clients due to the still uncertain global context (war in Ukraine, international tensions, etc.).
Frecord attendance in May and net increase in turnover
Despite this context, the recovery was significantly confirmed in May. For the first time since the pandemic, rates in hotels and residences are higher than in 2019, with 70% occupancy in May thanks to the return of major international events (Monaco Grand Prix, Cannes Film Festival, etc.) and holidays. the end of Ascension at almost 100% occupancy, which demonstrates the importance of MICE, cultural and sports tourism for our destination.
For airline customers, May was overall 11% lower than 2019, but with higher volumes than 2019 for Northern Europe and North America, offsetting the absence of Chinese and Russian tourists. As such, foreign clients are returning with more diverse backgrounds and returning to May 2019 levels.
The turnover of the hotel business (Revpar) is developing very positively, but starting from a still low level, which explains such a high growth rate. Growth amounted to +74% in…